Western Canada's premier source for fine area rugs and natural wool carpets.

Colin Campbell - Broadloom, Area Rugs

Why Wool?

Wool is the natural and eco-friendly choice for carpet. Here’s why:

  • Wool Looks Better Longer
    Wool not only wears longer, it also keeps its good appearance and stays looking fresh longer. Each wool fiber is made up of millions of coiled springs that stretch and adjust so it won’t lose its ability to spring back in traffic areas. With a greater life expectancy, wool will maintain its newness and original appearance longer.
  • Wool is Environmentally Friendly
    Wool is a completely natural and renewable resource that is biodegradable. Wool, readily biodegrades in soil because wool breaks down into plant nutrients such as nitrogen, sulphur, carbon dioxide and water.
  • Wool Improves Indoor Air Quality
    Wool fibre is too long and coarse to be inhaled. It’s natural, non-allergenic fiber does not promote the growth of bacteria or dust mites, which is good news for asthma sufferers and people with allergies. Unlike synthetic fibers, wool absorbs contaminants in the air like formaldehyde, nitrogen dioxide and sulphur dioxide.
  • Wool Resists Dirt
    Its ability to absorb moisture prevents a build-up of static electricity and therefore wool does not attract lint and dust from the air. Also, the crimp in the wool fibres assist in keeping dirt from penetrating the surface and also makes it easier to clean.
  • Wool is Warmer in the Winter and Cooler in the Summer
    Tests show the insulating properties of wool can cut heat loss by 13%. It can also help keep you cool by its ability to absorb 30% its weight in humidity without feeling damp or wet.
  • Wool Resists Static
    Because wool naturally absorbs moisture from the air, the tendency to collect static electricity is reduced. Walking across a wool carpet, you are less likely to receive a shock when you touch a grounded object.
  • Wool Insulates Against Noise
    Wool is a wonderful insulator against noise. Wool absorbs sound and reduces noise level considerably.
  • Wool Is Fire Resistant
    Wool is the most naturally flame resistant fiber. It does not have to be specially treated to become non-flammable. It is difficult to ignite and has a low flame spread and heat release properties.

Visit our broadloom product page to view our wide selection of wool carpet styles and colours.

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